I’m a UI/UX Designer with a strong understanding of branding. My background is in branding but my passion is digital, with over a decade of experience working as a multi-disciplined designer for a variety of agencies and businesses. I have had the chance to craft amazing things for brand communications and ideating experiential opportunities for clients.


Skills and experience

– Experienced in Figma, Sketch, InVision, Zeplin plus Adobe CC
– Development of style guides and pattern libraries
– Excellent typographic and layout skills
– Conducting user research and user testing
– Designing mobile native apps
– Some experience with HTML/CSS


2018 › Present – Lead Creative at Borg & Overström
Lead and manage design projects through to completion. Identifying and researching the newest techniques and trends within the industry. Overseeing the creative output of in-house and out of house.

2017 › 2018 – Senior Designer at Studio Aura
Work with the account team, strategy team, and copywriters to develop concepts and presentations to clients.

2009 › 2017 – Creative Director at Shout! Creative
Lead creative sessions for project kick-offs. Develop creative and design concepts that meet the business objectives.

2006 › 2009 – Freelance Senior Graphic Designer
Develop creative and design concepts that meet client briefs. Manage multiple projects from concept through completion.

2004 › 2006 – Middle Weight Graphic Designer at Aura
Responsible for providing high quality, original and creative designs for a wide spectrum of clients.

2003 › 2004 – Junior Graphic Designer at Aura
Assist the creative director with the design and production of marketing communications (print and digital).

“Customer experience will overtake price and product as key product differentiators within the next 3 years. Successful companies will be the ones that put their customers first and give them fantastic experiences.”